Chloe x Halle Announced As First Musicians To Be Neutrogena Brand Ambassadors - The Shade Room

#Roommates, 2021 has began off with a bang for R&B sister duo Chloe x Halle—and this newest information surrounding the 2 entails one of many greatest magnificence manufacturers on this planet! Neutrogena simply introduced that Chloe x Halle are the latest movie star model ambassadors, making them the primary musicians to take action.

After getting separate Instagram accounts and shutting the Internet down with their takes on a wide range of viral on-line challenges earlier this 12 months, Chloe x Halle are leveling up as soon as once more and its courtesy of fashionable magnificence model Neutrogena. @WWD reviews, Chloe Bailey, 22, and Halle Bailey, 20 have simply been named because the model’s newest ambassadors—and they’re reportedly the primary musicians ever to carry that title.

Kerry Sullivan, Vice President of Advertising at Neutrogena father or mother firm Johnson & Johnson, had this to say about Chloe x Halle turning into the brand new faces of the model:

“These will not be movie star faces or simply fairly faces. In fact, they’re attractive, however in their very own proper, they actually have a complete story to inform and so they reside a complete life. They imagine in utilizing a model and their very own platform to essentially attain the following era of customers, and achieve this authentically by uplifting the following era of customers. So we have been very aligned with the Neutrogena model values.”

She continued, including:

“They only have a pure ardour once we talked with them, and actually, a curiosity for the science behind skincare. These women, they are surely an inspiration. They’re creators, they’re performers. They’re good to one another as sisters, they’re good to their followers and their followers. They’re very relatable to younger Millennial and Technology Z customers who wish to hear extra about what manufacturers stand for and what’s behind a model.”

Halle spoke out about being a Neutrogena fan and connecting with the corporate’s previous advertisements. “My sister and I actually have all the time related with the model ever since we have been younger women, just like the face-splash commercials. We’re all about skincare and we attempt to be very genuine, real human beings and, in the end, to point out that outdoors as properly,” she mentioned.

In the meantime, Chloe revealed that her favourite Neutrogena product is the sunscreen, saying that “ladies of all colours, ages and pores and skin sorts can use [Neutrogena’s] sunscreens and not using a white solid. It truly offers a pleasant glow.”

 

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